Category management has to do with strategic procurement of product packages and the associated collaboration. In practice, the focus is mainly on the product range in the relevant category and the corresponding offers. Category management is known by many names, such as commodity strategy development, category management, category strategy plan, category approach, and so on. This diversity of names demonstrates that category management is thriving!
Benefits of category management
- Strategic opportunities: a category plan clarifies what the objectives are and how to achieve them. This offers the chance of even better strategic procurement.
- Efficiency: collaboration between all stakeholders in a category team means that clear agreements can be made (for example, about how information and knowledge are shared). This can save considerable time.
- Cost savings: bundling procurement and purchasing jointly enables cost savings.
- Insight: category management provides greater insight into spending, administration and the market.